{"created":"2023-06-26T10:48:42.262765+00:00","id":3036,"links":{},"metadata":{"_buckets":{"deposit":"a6f81db2-fe31-465b-ad73-843a82c01c5f"},"_deposit":{"created_by":11,"id":"3036","owners":[11],"pid":{"revision_id":0,"type":"depid","value":"3036"},"status":"published"},"_oai":{"id":"oai:sgul.repo.nii.ac.jp:00003036","sets":["26:349"]},"author_link":["4432"],"item_4_biblio_info_7":{"attribute_name":"書誌情報","attribute_value_mlt":[{"bibliographicIssueDates":{"bibliographicIssueDate":"2020-02-15","bibliographicIssueDateType":"Issued"},"bibliographicIssueNumber":"13","bibliographicPageEnd":"31","bibliographicPageStart":"13","bibliographic_titles":[{"bibliographic_title":"札幌学院大学経営論集","bibliographic_titleLang":"ja"},{"bibliographic_title":"Sapporo Gakuin University Review of Business Administration","bibliographic_titleLang":"en"}]}]},"item_4_description_4":{"attribute_name":"抄録","attribute_value_mlt":[{"subitem_description":" 高等学校でのマーケティングは,過去を学ぶだけでなく未来に向けて,現場でどう判断し行動していくのかを学び,実践する科目である。その科目「マーケティング」の位置づけは,文部科学省による高等学校学習指導要領に規定される。小論では,平成元年(1989 年),平成12 年(2000 年),平成22 年(2010年),平成30 年(2018 年)という平成30 年間の改訂の推移について検討する。マーケティングは商業教育の中でも,年々重要視されるようになってきたが,現実のマーケティング教育にどのような問題・課題が指摘されてきたのかを検討しながら,事例研究として北海道を取りあげて現状について分析する。教えることが難しいとされるマーケティングであるが,高等学校ではマーケティング関連の実践が幅広く展開されている。将来,生徒が社会人になって「マーケティングを使う」ことができるようになるために,取り組むべき事項について最後に提示する。","subitem_description_language":"ja","subitem_description_type":"Abstract"}]},"item_4_description_40":{"attribute_name":"資源タイプ","attribute_value_mlt":[{"subitem_description":"Bulletin","subitem_description_language":"en","subitem_description_type":"Other"}]},"item_4_description_5":{"attribute_name":"内容記述","attribute_value_mlt":[{"subitem_description":"論文","subitem_description_language":"ja","subitem_description_type":"Other"},{"subitem_description":"Article","subitem_description_language":"en","subitem_description_type":"Other"}]},"item_4_publisher_33":{"attribute_name":"出版者","attribute_value_mlt":[{"subitem_publisher":"札幌学院大学総合研究所","subitem_publisher_language":"ja"},{"subitem_publisher":"Research Institute of Sapporo Gakuin University","subitem_publisher_language":"en"}]},"item_4_source_id_8":{"attribute_name":"ISSN","attribute_value_mlt":[{"subitem_source_identifier":"1884-1589","subitem_source_identifier_type":"ISSN"}]},"item_creator":{"attribute_name":"著者","attribute_type":"creator","attribute_value_mlt":[{"creatorAlternatives":[{"creatorAlternative":"KAWABUCHI, Masahiro","creatorAlternativeLang":"en"}],"creatorNames":[{"creatorName":"川渕, 正広","creatorNameLang":"ja"}],"nameIdentifiers":[{}]}]},"item_files":{"attribute_name":"ファイル情報","attribute_type":"file","attribute_value_mlt":[{"accessrole":"open_date","date":[{"dateType":"Available","dateValue":"2020-03-10"}],"displaytype":"detail","filename":"KER-13-013.pdf","filesize":[{"value":"6.4 MB"}],"format":"application/pdf","licensetype":"license_note","mimetype":"application/pdf","url":{"label":"KER-13-013.pdf","url":"https://sgul.repo.nii.ac.jp/record/3036/files/KER-13-013.pdf"},"version_id":"14d5f061-29d9-489b-8631-16a186856adb"}]},"item_language":{"attribute_name":"言語","attribute_value_mlt":[{"subitem_language":"jpn"}]},"item_resource_type":{"attribute_name":"資源タイプ","attribute_value_mlt":[{"resourcetype":"departmental bulletin paper","resourceuri":"http://purl.org/coar/resource_type/c_6501"}]},"item_title":"高等学校におけるマーケティング教育の変遷と現状","item_titles":{"attribute_name":"タイトル","attribute_value_mlt":[{"subitem_title":"高等学校におけるマーケティング教育の変遷と現状","subitem_title_language":"ja"},{"subitem_title":"“Transition and Current State of Marketing Education in High School”","subitem_title_language":"en"}]},"item_type_id":"4","owner":"11","path":["349"],"pubdate":{"attribute_name":"PubDate","attribute_value":"2020-03-10"},"publish_date":"2020-03-10","publish_status":"0","recid":"3036","relation_version_is_last":true,"title":["高等学校におけるマーケティング教育の変遷と現状"],"weko_creator_id":"11","weko_shared_id":-1},"updated":"2023-10-11T07:39:31.529792+00:00"}